�Study presented at the 2008 tenth International Congress of Behavioral Medicine
WHAT: "An investigation into the effects of chewing gum chewing on mood and cortisol levels during psychological stress," presented at the 2008 10th International Congress of Behavioral Medicine, ground that chewing gum helped relieve anxiety, improve vigilance and reduce stress among individuals in a lab setting.* The sketch examined whether chewing gum is capable of reducing induced anxiety and/or acute psychological focus while participants performed a battery of 'multi-tasking' activities. The use of chew gum was associated with higher alerting, reduced anxiety and emphasis, and betterment in overall performance on multi-tasking activities.
WHO: Andrew Scholey, Ph.D., prof of Behavioral and Brain Sciences, Swinburne University in Melbourne, Australia led the research study and potty discuss the effect of chewing gum on stress relief and focus and concentration.
Gilbert Leveille, Ph.D., executive director director, Wrigley Science Institute, will besides be available to discuss research on the benefits of chew gum related to stress relief and alertness and concentration in addition to other areas including weight management and oral health.
WHEN: Study was presented by word of mouth on Saturday, August 30 at Rissho University in Tokyo, Japan at the 10th International Congress of Behavioral Medicine.
STUDY BACKGROUND:
In the 40-person study of gum chewers averaging an eld of 22 years old, performed on the Defined Intensity Stressor Simulation (DISS), a multi-tasking platform which reliably induces stress and also includes performance measures, while mastication and non chewing gumwood. Anxiety, alertness and tenseness levels were measured earlier and after participants completed the DISS.
Relieved Anxiety: When chewing gum, participants reported lour levels of anxiety.
Gum chewers showed a reduction in anxiety as compared to non-gum chewers by nearly 17 percentage during mild stress and nearly 10 percent in moderate strain.
Increased Alertness: Participants experienced greater levels of vigilance when they chewed gum.
Gum chewers showed improvement in alertness over non-gum chewers by intimately 19 percent during balmy stress and 8 pct in temper stress.
Reduced Stress: Stress levels were lower in participants wHO chewed gum.
Levels of salivary cortisol (a physiological accent marker) in gum chewers were lower than those of non-gum chewers by 16 per centum during mild stress and nearly 12 percent in moderate stress.
Improved Performance: Chewing chewing gum resulted in a substantial improvement in overall performance on multi-tasking activities. Both gum-chewers and non-chewers showed improvement from their baseline scores; however, chewing chewing gum improved mean performance stacks over non-gum chewers by 67 per centum during chair stress and 109 pct in mild stress.
WRIGLEY SCIENCE INSTITUTE:
Wrigley is committed to advancing and sharing scientific research that explores the benefits of chewing gum tree. The Chicago-based Wrigley Science Institute kit and caboodle with independent researchers at leading institutions to learn more about the potency health and wellness benefits of chewing gum. The Wrigley Science Institute's current work is focused on four key scientific areas: how gum can help reduce situational stress; help manage weight; help gain focus, alertness and concentration; and meliorate oral health.
*Scholey, Andrew. An investigation into the effects of gum chewing on mood and cortisol levels during psychological stress. tenth International Congress of Behavioral Medicine. Tokyo, Japan. August 2008.
Source: Denise Young
Wm. Wrigley Jr. Company
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Monday 1 September 2008
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